Press Release


Orange launches Visa card in partnership with Equity Bank


•Visa card increases reach of Orange Money to over 1.8m ATMs and 22m merchant outlets locally and internationally in a secure and convenient way.


•Orange Money re-affirms itself as the most versatile and comprehensive mobile money service in Kenya


Nairobi, November 28, 2011 - Integrated telecommunications services provider Orange has today announced a partnership with Visa and Equity Bank to launch the first ever Debit Card directly linking bank accounts and the Orange mobile money services.


Telkom Kenya’s Chief Executive Officer Mickael Ghossein said the launch of the card was informed by the need for customers to have additional channels through which they can access their money as well as widening the range of transactions they can make, including ATM withdrawals, merchant payments and online shopping.


Ghossein said the introduction of the Orange Money Visa card was in line with the brand’s promise of providing convenience to customers, to access its unmatched and versatile services through multiple channels.


The security features of the Orange Money Visa Card include a microchip which is virtually impossible to counterfeit. The encryption prevents unauthorized access to information stored on the card, ensuring a safe transaction process by the user. In addition, the microchip feature will allow Orange Money customers to enjoy attractive loyalty benefits.


Ghossein went on to say that the card will not have restrictions on maximum or minimum deposits to be held as it is linked to the customer’s personal account, noting that “the only limit in the transaction will be the amount of money that you have in your account.” Moreover, the card has a host of inbuilt security features that help one manage their finances.


The CEO of Equity Bank, Dr. James Mwangi, said that the launch of this debit card was a welcome move, more so at a time when cybercrime was on the increase on a global scale.


“The partnership with Telkom Kenya gives those using their Orange lines yet another channel to access their bank accounts from the Orange Money VISA Card which is EMV compliant. The convergence between the two institutions will continue to open up new innovations in accessing banking services through mobile phone technology,” said Dr. Mwangi


Equity Bank was the first bank in the country to install the EMV (Europay-Mastercard-VISA) technology in the bank’s Automated Teller Machines (ATMs) outlets and point of sales (POS) throughout the country. The EMV card contains a small computer chip, which not only gives them greater memory capacity, but improves security for consumers by making it nearly impossible for unscrupulous people to decode or tamper with. The chip is capable of securely storing data that uniquely identifies the card and the cardholder, putting an end to misuse through loss theft or and counterfeiting. Equity Bank is the first Bank in East Africa to comply with all PCI/DSS and EMV standards.


Ghossein said that the new channel is expected to grow the number of Orange Money subscribers; bolstered by the value proposition where customers can now use their Orange Money accounts for their local and international transactions within the Visa Network.


“The partnership with Orange and Equity comes as the need for mobile solutions on the continent become more prevalent. Linking Visa’s extensive card network with a mobile application is a logical next step in terms of Visa’s mobile strategy to extend Visa’s reach and bring more people into the formal Financial Services sector,” said Victor Ndlovu, Country Manager for East Africa.


Kenya leads the region in the use of plastic cards, with over 7.9 million cards in use while Tanzania and Uganda have 300,000 and 700,000 cards, respectively. Rwanda and Burundi have about 5,000 cards in use.


The additional channel has been launched exactly one year after the launch of the Orange Money service, that is pitted to be the most versatile mobile money service in the country; combining the attributes of both the mobile money transfer services with those of mobile banking channels.


Visa Cards are an accepted means of transacting all over the world, connecting consumers, businesses, financial institutions and governments in more than 200 countries to fast, secure and reliable digital currency. The Visa network provides global access to over 1.8 million ATMs, 22 million physical merchant outlets and a wide range of online merchants.


Ends…


About Telkom Kenya


Telkom Kenya is Kenya’s original telecommunications provider and is 51% owned by France Telecom and 49% by the Government of Kenya.


With fixed network, wireless, mobile and internet services, Telkom Kenya is the only truly integrated telecommunication solutions provider in the country. Orange Mobile, Orange Fixed Plus and Orange Broadband are Telkom Kenya’s GSM, wireless and internet services provided under its commercial brand, Orange. The national and only fixed line service, Telkom Fixed, is provided under the Telkom Kenya brand.


Telkom Kenya also has a broad business portfolio offered under the brand name Orange Business Services and continues to be a major provider within the country and region for wholesale traffic i.e. carrier to carrier, enabled by its vast fibre optic infrastructure.


Telkom Kenya has shareholding in both the TEAMs and EaSSy submarine cables and has over 4,400 terrestrial fibre infrastructure that runs across Kenya. The company therefore has the largest footprint within Kenya and has further interconnected to the wider Eastern Africa region thus enabling more people to connect, create and come together to achieve more.


Telkom Kenya’s current subscriber base stands at approximately 2.5 Million customers and the company remains committed to providing innovative, accessible and refreshingly simple communications solutions to its customers.


About Orange


France Telecom-Orange is one of the world’s leading telecommunications operators with 169,000 employees worldwide, including 102,000 employees in France, and sales of 45.5 billion euros in 2010. Present in 32 countries, the Group had a customer base of 209.6 million customers at the end of 2010, including 139.7 million customers under the Orange brand, the Group's single brand for internet, television and mobile services in the majority of countries where the company operates. At 31 December 2010, the Group had 150.4 million mobile customers and 13.7 million broadband internet (ADSL, fibre) customers worldwide. Orange is one of the main European operators for mobile and broadband internet services and, under the brand Orange Business Services, is one of the world leaders in providing telecommunication services to multinational companies.


With its industrial project, "conquests 2015", Orange is simultaneously addressing its employees, customers and shareholders, as well as the society in which the company operates, through a concrete set of action plans. These commitments are expressed through a new vision of human resources for employees; through the deployment of a network infrastructure upon which the Group will build its future growth; through the Group's ambition to offer a superior customer experience thanks in particular to improved quality of service; and through the acceleration of international development


France Telecom (NYSE:FTE) is listed on Euronext Paris (compartment A) and on the New York Stock Exchange.


For more information (on the internet and on your mobile):


www.orange.comwww.orange-business.comwww.orange-innovation.tv


About Visa


Visa is a global payments technology company that connects consumers, businesses, financial institutions and governments in more than 200 countries and territories to fast, secure and reliable digital currency. Underpinning digital currency is one of the world’s most advanced processing networks— VisaNet—that is capable of handling more than 20,000 transaction messages a second, with fraud protection for consumers and guaranteed payment for merchants. Visa is not a bank and does not issue cards, extend credit or set rates and fees for consumers. Visa’s innovations, however, enable its financial institution customers to offer consumers more choices: pay now with debit, ahead of time with prepaid or later with credit products. For more information, visit www.corporate.visa.com.


About Equity Bank Group


Equity Bank commenced business on registration in 1984. It has evolved from a Building Society, a Microfinance Institution, to now the all inclusive Nairobi Stock Exchange and Uganda Securities Exchange public listed Commercial Bank.


Equity Bank Group is one of the region’s leading Banks whose purpose is to transform the lives and livelihoods of the people of Africa socially and economically by availing them modern, inclusive financial services that maximize their opportunities. While the Equity brand is associated with empowerment of un- banked & the poorly banked segment of population, the Bank has evolved to become an all inclusive bank for all. With over 7 million accounts, Equity is the largest bank in the region in terms of customer base. The Bank has operations in Kenya, Uganda, South Sudan, Rwanda and Tanzania.


For more information or clarification, please contact


Angela Ng’ang’a – Mumo,


Head of Corporate Communications,


anganga@orange-tkl.co.ke

Related stories

Equity Bank Uganda marks 10-year anniversary with a move to a state-of-the-art head office in Church House

Equity Bank Uganda has moved its Head Office to the ultramodern Church house building on 34 Kampala...

View More
Equity Bank Unveils Its Digital Banking Solutions

The Eazzy Banking suite of products includes a banking app known as EazzyBanking App which allows...

View More
EIB signs Kshs 10.45 billion support for East African entrepreneurs

The EIB is committed to supporting Kenyan Banks in providing credit to the young and growing...

View More
Equity Bank’s differentiated strategy results in growth of the Bank’s size to nearly half a trillion on the backdrop of a challenging operating environment

The Group’s profit before tax grew to KShs 24.9bn from KShs 24.0 bn with the regional subsidiaries...

View More
Equity Group secures its shareholders nod for a Kshs 20 billion pan African expansion bid

The approvals, which were secured during the firm’s 11th Annual General Meeting (AGM) held today...

View More
Equity's Partnership With Kyamuhunga Uplifts Tea Farmers

The factory, commissioned by Uganda’s President, H.E. Yoweri Kaguta Museveni has so far exported...

View More
Equity Bank Unveils MVNO strategy and rollout plan

Equity Bank today unveiled its Mobile Virtual Network Operator (MVNO) strategy and rollout plan...

View More
Equity Bank profit before tax up 21 percent in first quarter 2013

The Group posted a profit before tax of Kshs 4.52 billion up from Kshs 3.73 billion posted during a...

View More
Equity Bank's Strategy Increases Profits by 36 percent

The Group’s total assets posted a 24% growth during the year to close at Ksh 243 billion up from...

View More
MasterCard and Equity Bank Announce Partnership to Introduce PayPass™ Enabled Cards

Partnership to increase financial inclusion and boost EMV migration efforts in the region.

View More
Equity Bank CEO joins Global Alliance for Food Security and Nutrition

Equity Bank Group CEO, Dr. James Mwangi has joined the Global Alliance for Food Security and...

View More
21 Equity Bank Scholars receive scholarships to study in world leading universities in 2012

21 scholars in the Equity Bank university sponsorship program have so far received scholarships in...

View More
Equity Bank profit before tax grows by 29%

During the period under review, Equity Bank Group’s loan book grew by 27% from Kshs 97.7 billion...

View More
250 Top KCSE scholars to benefit from Equity Bank's university sponsorship programme

Two hundred and fifty top performers in last year’s Kenya Certificate of Secondary Education are...

View More
Equity Bank Group and IFC Team up to Expand Access to Finance in East Africa

International Finance Corporation (IFC), a member of the World Bank Group, today extended a Kshs 8.3...

View More
Purchase for Progress November Update Access to Finance

This issue focuses on access to finance. It includes two articles from the field (Kenya and El...

View More
Equity Uganda officially unveils a new brand identity aimed at charting sustainable growth.

Equity will now present itself as a unified brand with a consolidated business model for its...

View More
Equity Bolsters its Support to Small and Medium Sized Enterprises in Kenya, Uganda, Rwanda & DRC with USD 75 Million (Kshs 8.25 Billion) Women Guarantee Fund with African Guarantee Fund (AGF)

The African Guarantee Fund (AGF) and Equity Group Holdings Plc have signed an agreement which will...

View More
United Nations Uganda and Equity Bank Uganda establish new partnerships for acceleration of attainment of the SDGs

The new partnership will promote social inclusion and improve economic outcomes for human...

View More
Equity Bank Uganda Donates 2,000 Mosquito Nets Worth UGX 40 million for Market Vendors Towards the Fight against COVID-19

This contribution is in addition to what the Bank had previously donated to the COVID-19 task force...

View More
Equity Bank unveils EazzyFX, an electronic channel for settling forex transactions

Equity Bank has today unveiled EazzyFX, an innovative electronic channel that allows customers...

View More
Equity receives double International Standards Certification on IT Service and Information Security Management Systems

Equity Bank Kenya Limited has received two International Standards Certifications - ISO 20000 and...

View More
Service finder
Equity Bank is Regulated by Bank of Uganda